Your Donor Data Has a Story to Tell. Now Bloomerang Helps You Act on It.

Monday mornings often start with the same question: where should we focus first?
For many fundraising teams, the answer is somewhere in the data. A donor who has started giving less often. A recurring supporter whose pattern has changed. A one-time donor who may be ready to give again. A loyal supporter who could be ready for a larger gift, if the timing and message are right.
But finding those opportunities should not require hours of pulling reports, building lists, or relying on gut instinct.
That is why Bloomerang is bringing predictive donor intelligence and AI-powered prospect research into the Bloomerang Giving Platform through our strategic partnership with Dataro.
Available in Bloomerang beginning July 2026, Bloomerang with Dataro helps fundraising teams know who needs attention, why they matter now, and what action to take next, without changing how they work.
Instead of starting the week with another report to sort through, fundraisers can start with clear donor priorities, recommended next steps, and the confidence to spend their time where it counts most.
What is predictive donor intelligence in Bloomerang?
Predictive donor intelligence helps fundraising teams turn donor data into clear next steps.
With Bloomerang with Dataro, fundraisers can see which donors need attention, why they matter now, and what action to take next, without digging through reports or changing how they work.
The integration brings three capabilities into Bloomerang:
- Recommended daily actions: Front and center on the CRM dashboard, teams can see who to focus on first, with clear guidance based on likelihood to give, lapse, upgrade, or convert.
- Predictive donor insights: Every donor record can surface clear answers to questions like: Are they ready to give? How much should we ask? Are they ready to give monthly? Are they ready for mid-level giving? Could they be a major donor? Are they a recurring giver who might lapse?
- AI-powered research reports through ProspectAI: On-demand prospect profiles compile giving history, capacity, affinity, and recommended next steps directly in Bloomerang CRM.
Inside Bloomerang, these recommendations can work with Penny, Bloomerang’s AI fundraising assistant, to help teams move from “who needs attention?” to “what should we do next?” Penny can help explain recommendations in plain language, prepare outreach, and support next steps that your team can review before taking action.
Who can use it?
This new capability is designed for nonprofit fundraising teams that want clearer direction from their donor data.
It can help teams that are trying to:
- Keep more donors from lapsing
- Prioritize outreach when time is limited
- Identify donors who may be ready to give again
- Spot opportunities for monthly giving, mid-level giving, or major gifts
- Personalize asks with more confidence
- Spend less time building lists and more time building relationships
Bloomerang customers will not need a separate Dataro login or manual data export to access these capabilities in their existing workflow.
What can you do with it?
Bloomerang with Dataro brings predictive donor insights allowing fundraising teams to see:
- Which donors are at risk of lapsing this month
- When to reach out to those donors
- Which donors may be ready to give right now
- Suggested ask amounts
- Which one-time donors may be strong monthly giving candidates
- Which donors may be ready to move into mid-level giving
- Which donors may be ready for major gift outreach
Dataro’s ProspectAI researches context for higher-touch donor opportunities
From there, Penny can help turn a donor recommendation into a plain-language explanation, a suggested follow-up, or a draft your team can review and adjust.
The goal is not to give teams another dashboard to interpret. It is to help them answer the question they face every day: who should we focus on next?
Why does it matter?
Nonprofit teams are being asked to do more with limited time, limited staff, and growing competition for donor attention. At the same time, donor behavior can change quietly.
A donor does not always announce that they are drifting away. They miss a gift. Stop opening emails. Skip an event. Pause a recurring donation. By the time a team notices, the best moment to follow up may have passed.
Predictive donor intelligence helps bring those answers forward earlier. That means teams can act before the window closes, with more confidence about who to contact and why.
As Dennis Fois, Chief Executive Officer at Bloomerang, said in today’s announcement:
“Fundraising teams aren’t short on effort. They’re short on clarity. Every team has donors who are about to lapse and donors who are ready to give more. Most just can’t tell, at 9am on a Monday, which ones those are. That’s what this partnership fixes. Dataro’s AI shows you who needs attention, when to reach out, and what to ask for. The future of fundraising belongs to teams that turn donor insight into donor action. We’re putting that capability directly in their hands.”
How does this help teams move from insight to action?
The most useful guidance is the one your team can act on.
Bloomerang with Dataro gives teams the ability to see which donors may need attention, why they matter now, and where there may be risk or opportunity. When a donor may warrant more personal outreach, ProspectAI can add research context to help fundraisers understand the relationship more fully before they reach out.
For example, Dataro may identify a recurring donor who is at risk of lapsing. In Bloomerang, Penny can help explain the recommendation in plain language, draft a personal check-in, or prepare a retention campaign for review.
Or Dataro may identify a donor who could be ready for mid-level or major gift outreach. ProspectAI can add relevant context, such as capacity, affinity, public giving, or life-change indicators. From there, Penny can help prepare a suggested outreach message, task, or follow-up for review.
Dataro helps identify where to focus. ProspectAI adds deeper donor context when it matters. Penny helps prepare the next move inside Bloomerang. Your team stays in control of the relationship.
How does this fit into the Bloomerang Giving Platform?
Bloomerang is built to help nonprofits raise more, retain more supporters, and build stronger relationships. This partnership adds another layer of intelligence to that work.
With predictive donor insights at their fingertips, teams can move from storing donor data to putting it to work. They can see what is changing, understand what matters, and act inside the platform they already use.
Penny is part of that connected experience. Penny makes acting on recommendations generated from predictive insights faster and simpler to act on. Together inside Bloomerang, they help fundraising teams move from donor data to donor action without adding another system to manage.
Tim Paris, Chief Executive Officer at Dataro, put it this way:
“We chose Bloomerang because their company is built around a belief we share: that nonprofits deserve tools that work as hard as they do. Dataro brings the predictive layer; Bloomerang brings the relationships. Together, we’re turning donor data into the clearest possible answer to the question every fundraiser asks every morning: who do I call today?”
Ready to see it in action?
Bloomerang’s partnership with Dataro was announced on May 18, 2026. These capabilities are available on select Giving Platform plans.
Book a demo to learn more, explore eligibility, and see how predictive donor intelligence can help your team know which donors need attention and what to do next.






