Bloomerang Partners With Dataro to Bring Predictive Donor Intelligence Into the Giving Platform

Monday mornings often start with the same question: where should I focus first?

There are donors who have not responded in months. Recurring gifts that quietly paused. One-time donors who might be ready for a monthly gift. Longtime supporters who could give more, if the timing and message are right.

The data is usually there. The hard part is finding the answer in time to act on it.

Today, Bloomerang announced a new strategic partnership with Dataro that brings predictive donor intelligence directly into the Bloomerang Giving Platform. This July, Bloomerang customers will be able to use Dataro-powered donor predictions inside Bloomerang to help identify which donors need attention, why they matter now, and what action to take next.

What is predictive donor intelligence in Bloomerang?

It is a new way for fundraising teams to turn donor data into clear next steps.

Dataro’s predictive models analyze donor behavior and surface useful recommendations inside Bloomerang, so fundraisers can spend less time sorting through reports and more time connecting with the right donors.

The integration brings two capabilities inside Bloomerang: predictive signals on every donor record that surfaces who needs attention, and on-demand AI prospect research that compiles a donor's giving history, affinity signals, and recommended next steps — without leaving the Bloomerang Giving Platform.

Inside Bloomerang, those recommendations can work with features like Bloomerang’s AI fundraising assistant, Penny, to help teams move from “who needs attention?” to “what should we do next?” Penny can help explain recommendations in plain language, prepare outreach, and support next steps that your team can review before taking action.

Who can use it?

This new capability is designed for nonprofit fundraising teams that want clearer direction from their donor data.

It can help teams that are trying to:

• Keep more donors from lapsing
• Prioritize outreach when time is limited
• Identify donors who may be ready to give again
• Spot opportunities for monthly giving, mid-level giving, or major gifts
• Personalize asks with more confidence
• Spend less time building lists and more time building relationships

Bloomerang customers will not need a separate Dataro login or manual data export to access these capabilities in their existing workflow.

What can you do with it?

With Dataro-powered donor intelligence in Bloomerang, fundraising teams will be able to see:

• Which donors are at risk of lapsing this month
• When to reach out to those donors
• Which donors may be ready to give right now
• Suggested ask amounts
• Which one-time donors may be strong monthly giving candidates
• Which donors may be ready to move into mid-level giving
• Which donors may be ready for major gift outreach

Dataro’s ProspectAI researches context for higher-touch donor opportunities

From there, Penny can help turn a donor recommendation into a plain-language explanation, a suggested follow-up, or a draft your team can review and adjust.

The goal is not to give teams another dashboard to interpret. It is to help them answer the question they face every day: who should we focus on next?

Why does it matter?

Nonprofit teams are being asked to do more with limited time, limited staff, and growing competition for donor attention. At the same time, donor behavior can change quietly.

A donor does not always announce that they are drifting away. They miss a gift. Stop opening emails. Skip an event. Pause a recurring donation. By the time a team notices, the best moment to follow up may have passed.

Predictive donor intelligence helps bring those answers forward earlier. That means teams can act before the window closes, with more confidence about who to contact and why.

As Dennis Fois, Chief Executive Officer at Bloomerang, said in today’s announcement:

“Fundraising teams aren’t short on effort. They’re short on clarity. Every team has donors who are about to lapse and donors who are ready to give more. Most just can’t tell, at 9am on a Monday, which ones those are. That’s what this partnership fixes. Dataro’s AI shows you who needs attention, when to reach out, and what to ask for. The future of fundraising belongs to teams that turn donor insight into donor action. We’re putting that capability directly in their hands.”

How does this help teams move from insight to action?

The most useful guidance is the one your team can act on.

With Dataro-powered intelligence in Bloomerang, teams can see which donors may need attention, why they matter now, and where there may be risk or opportunity. When a donor may warrant more personal outreach, ProspectAI can add research context to help fundraisers understand the relationship more fully before they reach out.

For example, Dataro may identify a recurring donor who is at risk of lapsing. In Bloomerang, Penny can help explain the recommendation in plain language, draft a personal check-in, or prepare a retention campaign for review.

Or Dataro may identify a donor who could be ready for mid-level or major gift outreach. ProspectAI can add relevant context, such as capacity, affinity, public giving, or life-change indicators. From there, Penny can help prepare a suggested outreach message, task, or follow-up for review.

Dataro helps identify where to focus. ProspectAI adds deeper donor context when it matters. Penny helps prepare the next move inside Bloomerang. Your team stays in control of the relationship.

How does this fit into the Bloomerang Giving Platform?

Bloomerang is built to help nonprofits raise more, retain more supporters, and build stronger relationships. This partnership adds another layer of intelligence to that work.

By bringing Dataro’s predictive fundraising intelligence into Bloomerang, teams can move from storing donor data to putting it to work. They can see what is changing, understand what matters, and act inside the platform they already use.

Penny is part of that connected experience. Dataro-powered intelligence helps give teams clear  donor priorities. Penny helps make those recommendations easier to understand and easier to act on. Together inside Bloomerang, they help fundraising teams move from donor data to donor action without adding another system to manage.

Tim Paris, Chief Executive Officer at Dataro, put it this way:

“We chose Bloomerang because their company is built around a belief we share: that nonprofits deserve tools that work as hard as they do. Dataro brings the predictive layer; Bloomerang brings the relationships. Together, we’re turning donor data into the clearest possible answer to the question every fundraiser asks every morning: who do I call today?”

Ready to see it in action?

Bloomerang’s partnership with Dataro was announced on May 18, 2026. These capabilities are planned to become available in Bloomerang beginning July 2026.

Join the waitlist to be among the first to learn more, explore eligibility, and see how predictive donor intelligence can help your team know which donors need attention and what to do next.

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