Donor Retention Trends and What You Can Do About It, Insights for Animal Welfare Nonprofits

 

What does the current state of donor retention in the sector look like and what can we learn from it? In a nutshell: The personal touch works. Creating a second gift strategy will help you make retention a priority. In this session, you’ll learn why donor retention is important while gaining practical retention tips and real-world examples you can use to ensure that your donors keep giving. Learning Objectives:• A study of donor retention: current third-party stats on the state of donor retention in the sector• Why do donors stop giving and why do they keep giving• Practical retention tips and real-world personal touch examplesView this session's slides here