How to connect, build lasting relationships, and boost giving in times of crisis

Learn to fundraise with confidence during crises. Discover actionable strategies rooted in psychology and real-world success to inspire generosity, build trust, and uplift your mission. Replace doubt with practical approaches to strengthen donor relationships and lead your organization through uncertainty.

Learning Objectives:

• Learn about the psychology of giving in uncertain times and how trust, social proof, and the "proximity effect" influence donor decisions.• Explore the appropriateness of joy amidst crisis and how positive storytelling fosters deeper engagement and combats donor fatigue.• Understand how to shift from crisis mode to sustainable growth.