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January 13, 2023

[ASK AN EXPERT] What’s The Best Way To Frame Monthly Gift Asks To Minimize Accounting Complications Between Restricted And Unrestricted Gifts?

…considering starting a monthly giving program. I am trying to figure out how to frame what donations would go to, and what we would ask people to give to. I…

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January 23, 2026

What’s the Best Way to Thank Monthly Donors?

…you as well. Bottom line: you’ve already done the hard part One of the least acknowledged benefits of monthly giving programs, from the donor perspective, is that giving more frequently…

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August 27, 2025

15 Essential Steps to Plan for Successful Year-end Giving

…Giving Tuesday as the day that launches their end-of-year giving campaigns into full swing. GivingTuesday 2025 broke records, with over $4.0 billion raised and 38.1 million participants. This momentous giving…

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February 26, 2026

Nonprofit Fundraising Website Best Practices

…They give consistently, stay engaged, and provide predictable revenue. Best practices: Make “Make this a monthly gift” clearly visible Share why monthly support matters Suggest at least one monthly amount…

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June 15, 2022

Key takeaways from AFP ICON 2022: The Ultimate Guide

…in a developing nation. Growing your monthly giving program from good to great to mighty Did you know that monthly giving boosts donor retention as high as 90% and a…

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July 20, 2023

19 incredibly easy online fundraising ideas and expert tips

…types of classes they’d be most interested in. 16. Giving Day campaign Giving days are intense, short-term fundraising bursts, typically taking place over a 24-hour period. Giving Tuesday is the…

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May 3, 2021

8 Tried-And-True (Secret) Individual Donor Fundraising Action Tips

…their involvement beyond just their monetary gift. 7. Send at least one dedicated monthly giving appeal. Why is this a good idea? New monthly donors tend to make larger gifts…

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October 30, 2023

Your “Day After” GivingTuesday Plan

…with communities, causes, and countries around the world. Developed by the GivingTuesday leader community, #GivingEveryTuesday offers opportunities to increase civic participation, drive giving, and build connection and empathy. They’ve done…

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January 28, 2022

Stickers: Your Nonprofit’s Secret Weapon

…a monthly donor. Premium model – when promoting your monthly giving program, tell donors directly that they will receive a sticker upon becoming a monthly donor. Your mileage may vary,…

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October 17, 2025

21 best nonprofit CRM solutions to manage supporters in 2026

…to store unlimited donor records Track donor contact information and giving history Manage households and relationships between donors Segment donors by giving level, interests, or engagement Fundraising & Donations Online…

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April 24, 2019

How small recurring gifts lead to the ultimate gift

…during the year, when asked 12% of monthly donors upgrade their monthly gift once a year, when asked Engagement levels for email are higher for monthly donors than other donors….

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November 19, 2024

Nonprofit strategic planning: your path to impactful growth

…your planned giving, legacy, and endowment programs 20% of funding from corporate giving programs 10% of funding from grants Every nonprofit will have a different fundraising goal breakdown based on…

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May 3, 2017

I called to cancel a monthly donation: here’s what happened

…matters A strong monthly giving program is a common characteristic of organizations with high donor retention rates. It’s not uncommon to see retention rates among monthly donors in the 80-90%,…

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January 28, 2016

Increase Retention for #GivingTuesday Donors

…segments? Maybe it’s a repeat donor who has been giving maybe below average, maybe low gift amounts every year, maybe consider introducing monthly giving to those donors. I don’t know…

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February 16, 2021

Nonprofit Fundraisers Are In The Happiness Delivery Business

…frequently in smaller amounts. Giving more often gives your donor a more frequent pleasure high. This is a great argument for a monthly giving program as a way to offer…

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October 25, 2021

3 Keys To A Successful Giving Tuesday Email Campaign

…segment recipients that already made a gift to ensure they are not included in additional asks. You may also consider creating a recurring-only giving page to promote your monthly giving…

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May 22, 2014

5 Tips For Creating An Effective Online Donation Form

…achieve donor retention is by establishing a monthly or recurring giving program. According to industry expert, Harvey McKinnon, “When donors are upgraded to monthly giving, our analysis shows at least…

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July 24, 2025

29 Fundraising Platforms to Supercharge Donations in 2026

…charitable giving with donor portals. They can view their giving histories, update payment information, and adjust recurring giving amounts or frequencies. The best part is that portals enable donors to…

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December 27, 2013

The Keys to Establishing a Planned Giving Program

Planned giving can provide your nonprofit and your donors with a valuable resource that can help undergird your financial stability. That’s why planned giving expert Jeff Jowdy recently joined us…

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June 5, 2024

Unlock Year-Round Donations: YMCA Fundraising Strategies

…Campaign Fundraise for after-school programs and educational support, sharing testimonials from kids in need. Host a back-to-school fair or supply drive. Launch a monthly giving back-to-school campaign soliciting a monthly…