Resource type: article November 22, 2019 [ASK AN EXPERT] Should Our Donate Button Say “Donate”? …who isn’t sure what online giving button label will get the most clicks. Dear Charity Clairity, I’m wondering… is there something better to put on our website’s donate button than…
Resource type: article January 21, 2020 Beyond End Of Year Fundraising: Give To Donors Now Stop colluding with your donors in the art of procrastination. Give to donors now. If you wait to be a giving friend, they’ll do the same. You don’t want donors…
Resource type: article October 3, 2024 Creative Membership Fundraising Ideas For Year-End Giving …film festival to see examples of their gift memberships. Wrapping up the gift of giving The end-of-year giving season is right around the corner, which makes it the perfect time…
Resource type: webinar October 9, 2017 Soliciting Bequests Using Direct Marketing Techniques …done, planned giving just doesn’t make any sense to them. They just don’t understand the terminology. When you start asking them what they think legacy giving is, they’ll say things…
Resource type: webinar July 10, 2019 Jumpstarting Your Calendar Year-End Fundraising …outline. Here are the different, what I call, divisions. Are we going to have a division on board giving? Certainly, we want 100% of board giving, okay. Staff giving, are…
Resource type: article June 26, 2017 7 Creative Content Ideas For Your Nonprofit Blog Or Newsletter …event announcements by including important events in a calendar image that can be updated monthly, or by including a poll and asking your readers if they’ll be attending certain events….
Resource type: article March 21, 2020 5 Facebook Fundraising Tactics to Try for Your Nonprofit …and family, watching funny videos, or checking out news and causes, 2.9 billion people turn to Facebook monthly to get and share information. Not only has Facebook changed the way…
Resource type: webinar October 3, 2020 Nonprofit Budgeting: How to Build Your Roadmap to Growth and Impact …those variances. Knowing what our burn rate is. Your burn rate is just your average monthly expenses. So looking at your budget for the year, your expense budget dividing that…
Resource type: article August 5, 2021 Big Email Change Is Coming: Is Your Nonprofit Ready? …people who never open your emails! I know that many of you are pressed for time and wear many hats. My suggestion is to do a monthly review of all…
Resource type: article March 13, 2023 Nonprofit Email Communication Truth: Quantity Is As Important As Quality …on the size of your list and the number of times you email. If you email monthly or more, you can probably remove folks who haven’t opened anything for 12…
Resource type: article November 28, 2025 Free volunteer sign-up sheet templates for any nonprofit …sheet Best suited for: Organizations that require a weekly or monthly commitment, prioritizing consistency for long-term operational roles (e.g., food sorting, reception desk, animal care). PTA/school volunteer sign-up template Best…
Resource type: article July 24, 2023 How To Increase Board Fundraising Without Having To Ask for Money …donors Monthly donors may stop giving because a credit card expired or was shut down. If you have a lot of lapsed commitments, ask a board member to locate the…
Resource type: article November 13, 2023 How To Segment And Personalize Appeals To Raise More Money At End Of Year …a group of constituents who share the same attributes, such as monthly donors, lapsed donors, first-time donor, out-of-town donor, bequest donor, and etc. How do I use segments? Use segments…
Resource type: article July 1, 2024 Stewardship That Boosts Revenue For Family Promise Affiliates …donor’s identity (like first-time donor, monthly donor, or planned gift donor) or longevity (like first-time donor, monthly donor, or donor who has given three or more gifts). Designate an owner…
Resource type: article May 14, 2025 You Threw a Great Event. Now What? …Upcoming programs A chance to join a giving society or monthly donor community Personalized meetings or tours for major gift prospects Small invitations lead to bigger commitments. That well-timed nudge…
Resource type: article October 9, 2025 Mastering donor objections: a simple 3-step process …repeat it until you land a “yes,” a “no,” or an agreement on next steps—whether that means another meeting, sending a proposal, giving a tour, or showing off the blueprints…
Resource type: article May 23, 2019 Why Employees Who Work a 2nd Job Could Be a Red Flag For Your Nonprofit …benefits such as more paid vacation, more work from home days or flex time, a continuing education budget, or family leave time Concentrate on building a monthly giving program Make…
Resource type: article April 18, 2019 Rethinking Awareness Campaigns to Magnify Your Nonprofit’s Reach …monthly giving program. Whatever the call to action, you need the ability to track and follow up with these supporters, like collecting contact information and making sure you add them…
Resource type: article May 22, 2020 [ASK AN EXPERT] How to Measure Donor Acquisition Costs …be in start-up mode – which is the case whenever you build out a new strategy. Do you amortize the cost of the new monthly giving or peer-to-peer software, or…
Resource type: article July 13, 2020 How Nonprofits Can Weather An Economic Crisis …may mean approaching existing supporters differently. Perhaps by: Prioritizing and segmenting donors to maximize your fundraising potential. Ramping up your monthly giving program. Adding peer-to-peer strategies. Adding additional, specifically targeted…