Creating a Retention Strategy Builds on Your Mission
Retention isn’t just about keeping donors on a list—it’s about keeping them engaged with a mission they care about. In this eBook, explore how to go beyond first gifts and create lasting, value-driven donor relationships.
- Getting the second gift. Quickly invite donors to connect with your organization to encourage an ongoing relationship.
- Designing a donor journey. Guide donors to become long-term supporters through personalized outreach.
- Recognizing donor value. Show your donors love to reinforce their role in your mission with tailored recognition efforts.
- Spotting donor churn. Learn the signals of potential lapsed donors before they slip away from your nonprofit
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Nurture one-time donors into lifelong champions for your cause.
Donor retention drives change. When you keep supporters close, you strengthen your mission—and your bottom line.
Craft donor retention strategies that turn first gifts into sustainable commitments with this guide!