12 best fundraising websites to maximize giving in 2025
Updated: 09/04/2025
Updated: 09/04/2025
Having a clear online fundraising strategy and the tools to implement it is more important than ever, especially as today’s donors spend more and more time online.
According to the M+R Benchmarks 2025 fundraising report, the average nonprofit’s online revenue increased 2% in 2024, and monthly giving accounted for 31% of all online revenue.
That’s why it’s essential to use fundraising solutions that help you better understand and connect with your supporters. Whether you’re fundraising for a nonprofit, an individual need, or a creative project, the right fundraising website will allow you to raise support and quickly reach your goals.
This guide highlights the top fundraising websites to help you determine which platforms will help you fundraise successfully. We’ll cover:
- Key features of fundraising websites for nonprofits
- Roundup of the top fundraising websites
- FAQs to help find the right fundraising tool
Key Features to Look for in Fundraising Websites for Nonprofits
Before reviewing our list of top fundraising platforms, it’s helpful to know what to look for in a fundraising website. Use this information to tailor your search based on your unique needs. Your fundraising website should:
- Work with your budget. Assess your budget to ensure that your top option fits within your means. Keep in mind that a free option might not be the best long-term solution for your needs. These sites may not offer the support, features, or flexibility you need to truly take your fundraising to the next level.
- Be flexible and scalable. Your fundraising platform should be able to grow and evolve with your nonprofit as you expand your fundraising potential. Look for features like flexible pricing and scalability that will allow you to not only collect donations but also steward and retain your donors.
- Offer quality support. Choose a fundraising solution that offers resources, best practices, and on-call support to help you achieve a higher return on your investment.
- Have positive reviews from real users. Browse software reviews on sites like G2 for unbiased assessments from organizations using each platform.
Participate in demos for your top options and involve the team members who will be using the platform daily in the decision-making process.
Roundup of the top fundraising websites
| Platform | Standout Features | Pricing |
|---|---|---|
| Bloomerang | All-in-one nonprofit fundraising, donor management, and marketing platform; customizable giving pages; peer-to-peer and crowdfunding; text-to-donate; donor retention tools; integrated email; mobile app; robust reporting | Flexible pricing for different fundraising needs |
| Bonfire | T-shirt fundraising platform; customizable org page; supporter-created campaigns; campaign dashboard; direct payouts | 3.5% processing fee for verified nonprofits |
| Fundraise Up | Machine learning donation suggestions; fast checkout; multiple payment options (incl. crypto); donor self-service portal | 4% per transaction (self-managed) or custom pricing |
| PayPal | Donate button for websites, social posts, and email; secure checkout; custom donation link | Transaction fee based on currency |
| Donorbox | Self-service donor portal; integrates with CRMs, payment processors, and marketing tools; donor milestone alerts | Free with 1.75% platform fee |
| Mightycause | Team and event fundraising; branded giving day websites; real-time reporting | Starting at $59/month |
| FundRazr | Variety of campaign types; wishlist crowdfunding; microprojects; campaign templates; advisor support | No platform fee; 2.9% + $0.30 processing fee |
| GoFundMe | Broad reach; supporters can start campaigns; immediate fund transfers | Free to start; 2.9% + $0.30 per donation |
| Patreon | Membership platform for exclusive content; brand promotion; predictable revenue stream | Free to start; platform takes a % of earnings |
| Kickstarter | Crowdfunding for creative projects; detailed campaign pages; FAQs and updates | 5% fee on successful projects |
| Indiegogo | Popular crowdfunding platform for creative, entrepreneurial, and social impact projects; flexible or fixed funding; global reach; integrated marketing tools; backer management dashboard | 5% platform fee + payment processing fees |
Best Fundraising Websites for Nonprofits
1. Bloomerang: The Best Fundraising Website for Nonprofits
Overview: Bloomerang’s Giving Platform is the best all-around nonprofit fundraising resource because it offers a donor management platform, online giving tool, event management functionality, and a marketing platform all in one system. Our unified, purpose-built system delivers deeper insights through robust reporting designed to strengthen relationships and drive greater impact.
Top Features:
- Robust, modern online fundraising tools. Bloomerang’s fundraising tools include customizable giving pages, peer-to-peer fundraising and crowdfunding capabilities, text-to-donate functionality, and more. Manage all online campaigns from one convenient system to monitor fundraising progress and donor engagement.
- Retention-focused donor management system. Retain more than the industry average of recurring donors using features such as a constituent timeline, wealth-screening functionality, an engagement meter, and segmentation capabilities.
- Integrated marketing and engagement tools. Leverage a donor management and fundraising system with built-in email marketing tools to keep all your data in one place. Send personalized emails and letters to form genuine relationships with supporters.
- Seamless payment processing. Build trust with donors using Bloomerang Payments, a best-in-class payment processing platform. Bloomerang Payments leverages industry-leading anti-fraud measures and PCI compliance to protect donor data.
- Mobile app. Bloomerang’s mobile app allows fundraisers to stay informed while on the go. You can update donor profiles, track donations in real time, and research supporters as needed, all from your mobile device.
- Donor reporting and insights. Create customized, recurring reports for your team to understand how your fundraising and marketing efforts are playing out. Reduce time spent on manual reporting tasks by leveraging templates and at-a-glance dashboards.
Pricing: Take a look at Bloomerang’s pricing with options for any fundraising need.
Best For: Mid-size to large nonprofits focused on relationship retention and multi-channel campaigns.
Why It Stands Out: Over 82,000 fundraisers use Bloomerang for its people-centric user experience, which centers the tools nonprofit professionals care about most. This puts donor relationships at the center of fundraising.
Bloomerang is designed to give nonprofit professionals more time back in the day by making data insights easy to interpret and act on. Fundraisers can view insights like donor engagement levels and giving capacity to prioritize top prospects.
2. Bonfire: Fundraising Website for Merchandise Fundraising
Overview
Bonfire is a T-shirt fundraising platform for nonprofits. It allows them to sell branded merchandise and raise awareness for their missions.
Top Features and Strengths
- Customizable organization pages
- Supporter-created campaigns with personalized thank-you messages
- Campaign dashboard to manage multiple fundraisers
- Direct payouts to nonprofits
Pricing Model
3.5% processing fee for verified nonprofits.
Best For
Nonprofits of any size looking to combine fundraising with merchandise sales.
Noteworthy Differentiators
Supporter-run campaigns and direct payouts minimize delays in receiving funds.
3. Fundraise Up: Fundraising Platform for Data-Driven Results
Overview
Fundraise Up is a nonprofit fundraising platform that prioritizes boosting conversions through data-driven insights and recommendations. Their checkout process and payment methods are geared towards making the giving process as quick and painless as possible for donors.
Top Features and Strengths
- AI-driven suggested donation amounts
- Fast checkout with multiple payment options (including cryptocurrency)
- Donor portal for self-service account management
- Real-time reporting
Pricing Model
4% per transaction (self-managed) or custom pricing for enterprise packages.
Best For
Nonprofits that want to improve donation conversion rates and donor experience.
Noteworthy Differentiators
Machine learning personalization for donation amounts and extensive payment method support.
4. PayPal: Fundraising Tool for Secure Payment Processing
Overview
PayPal is an online payment processing platform for nonprofits to accept donations. It is largely used for financial transactions, with 435 million active accounts.
Top Features and Strengths
- Donate button for websites, emails, and social media
- Secure checkout with PCI compliance
- Custom donation URLs
Pricing Model
Transaction fee based on currency and payment type.
Best For
Nonprofits that want a simple, recognizable donation option with low setup requirements.
Noteworthy Differentiators
Widely trusted by donors; easy to integrate with websites and marketing channels.
5. Donorbox: Fundraising Website for Multi-Platform Fundraising
Overview
Donorbox is a user-friendly online donation platform that aims to be accessible to everyone, regardless of whether you’re a donor or a nonprofit staff member. Beyond one-time donations, you can also use the platform to start a membership program to foster recurring giving.
Top Features / Strengths
- Donor self-service portal for managing giving
- Integrates with major CRMs, processors, and marketing tools
- Alerts for important donor milestones
Pricing Model
Free with a 1.75% platform fee.
Best For
Nonprofits seeking a simple, affordable way to grow recurring giving.
Noteworthy Differentiators
Membership program support and donor milestone tracking.
6. Mightycause: Nonprofit Fundraising Tool for Team Fundraising
Overview
Mightycause is another all-in-one donor management, fundraising, and marketing platform for nonprofits. Mightycause is perfect for organizations looking to scale their fundraising efforts and gain greater insights into their donor bases.
Top Features and Strengths
- Team and event fundraising campaigns
- Branded giving day websites
- Real-time reporting
Pricing Model
Starts at $59/month.
Best For
Small to mid-size nonprofits planning large-scale fundraising events or giving days.
Noteworthy Differentiators
Custom giving day branding and robust peer-to-peer fundraising options.
Top Fundraising Websites for Individuals
7. FundRazr: Crowdfunding Platform for Grassroots Campaigns
Overview
FundRazr is a crowdfunding website for nonprofits and individuals. It allows fundraisers to launch grassroots campaigns to raise money within their networks. This platform is useful for organizations or individuals who need to get their messages out quickly and raise funds for urgent needs.
Top Features and Strengths
- Multiple campaign types, including microprojects and wishlist crowdfunding
- Campaign templates and professional advisor support
- Centralized management hub
Pricing Model
No platform fee; 2.9% + $0.30 processing fee.
Best For
Individuals or organizations running urgent or niche fundraising campaigns.
Noteworthy Differentiators
No platform fee and access to professional campaign advisors.
8. GoFundMe: Popular Crowdfunding Website for Individuals and Nonprofits
Overview
GoFundMe is one of the world’s largest crowdfunding websites, having helped raise over $15 billion since 2010. Nonprofits can create fundraising pages on the platform to start raising money online quickly. GoFundMe is also a highly effective platform for individual fundraisers, helping people raise funds for medical expenses, memorials, personal emergencies, and more.
Top Features and Strengths
- Supporters can launch campaigns on behalf of your nonprofit
- Wide reach to attract new audiences
- Automatic donation transfers
Pricing Model
Free to start; 2.9% + $0.30 per donation.
Best For
Personal causes, emergencies, and community fundraising.
Noteworthy Differentiators
Recognized brand with massive reach and simple campaign setup.
9. Facebook: Social Media Platform for Peer-to-Peer Fundraising
Overview
With approximately three billion active monthly users, Facebook is the most popular social media platform. Facebook Fundraisers have gained traction as easy, convenient ways for individuals to show support for their favorite nonprofits. Nonprofits themselves can also use the platform to fundraise and interact with supporters.
Meta, Facebook’s parent company, also offers other fundraising tools on platforms such as Instagram.
Top Features and Strengths
- Engage more deeply with supporters by connecting a Facebook Live video to your fundraising page.
- Post continual updates for your fundraisers, including photos and videos, to give supporters an idea of how your campaigns are going.
- Tag supporters in your posts to thank them for contributing.
- Use the insights dashboard to review your campaign progress.
Pricing Model
Facebook Fundraising is free to use. However, even though it’s a free platform, Facebook doesn’t share donor data, making it challenging to retain and steward donors.
Best For
Individual fundraisers and virtual supporter interactions.
Noteworthy Differentiators
Supporters can easily start birthday fundraisers, raising money for your cause on their special day.
Best Fundraising Platforms for Creative Projects and General Needs
10. Patreon: Membership Platform for Exclusive Content
Overview
Patreon is a membership platform that nonprofits and individuals can use to share exclusive content or products with supporters. Patreon is designed to help supporters connect with their favorite content creators and for creators to foster stronger online communities.
Top Features and Strengths
- Share exclusive videos, podcasts, or products
- Build brand loyalty with members
- Create predictable recurring revenue streams
Pricing Model
Free to start; the platform takes a percentage of earnings.
Best For
Creative nonprofits and content creators who want to build engaged communities.
Noteworthy Differentiators
Focuses on long-term supporter relationships through exclusive benefits.
11. Kickstarter: Crowdfunding platform for creative projects
Overview
Kickstarter is a crowdfunding platform geared toward helping individuals and organizations launch creative projects such as works of film, photography, art, comics, theatre, and music. The platform has funded over 255,000 projects and raised over $7 billion for creative work.
Top Features and Strengths
- Campaign pages with detailed FAQs and updates
- Supports creative and mission-based projects
- Strong community of backers
Pricing Model
5% fee on successful projects.
Best For
Creative nonprofits or individuals launching specific projects.
Noteworthy Differentiators
All-or-nothing funding model helps build urgency and momentum.
12. Indiegogo: Crowdfunding Website for Entrepreneurs
Overview
Indiegogo is a crowdfunding website built to support entrepreneurs and their start-up businesses. It has also hosted various donation campaigns throughout its history.
Top Features and Strengths
- Two options for campaign funding: fixed (funds only sent if the campaign reaches its goal) or flexible (funds sent even if the campaign goal is not met, minus a 9% fee)
- Rewards-based system where investors receive gifts rather than equity
- Access to a global audience of potential backers
Pricing Model
The basic plan includes fees of 5% of funds raised and associated transaction fees.
Best For
Campaigns that want flexibility with their goals and timelines.
Noteworthy Differentiators
Indiegogo offers the option to extend your campaign’s timeline to continue raising funds after the initial deadline.
FAQs to help find the right fundraising tool
Which fundraising website has the lowest fees?
Costs vary depending on the platform’s complexity. Keep an eye out for added fees; tools that don’t have a user or platform fee may still have payment processing fees, which can add up.
Also, be aware that some free tools don’t offer the robust functionality that growing nonprofits need to scale up their fundraising and manage campaigns sustainably. For example, even though Facebook Fundraising is free, it can be challenging to track donor information, so you don’t have an easy way to add donor information to your CRM and follow up with supporters after the campaign ends.
What’s the difference between a fundraising platform for nonprofits and one for individuals?
Fundraising platforms for nonprofits typically include much more robust functionality to conduct fundraising on a wider scale. These features include integration with your nonprofit CRM, built-in marketing tools, branding functionality, and reporting capabilities.
On the other hand, fundraising tools for individuals prioritize helping people set up campaigns quickly and easily. They typically lack robust donor tracking or stewardship functionality and are more limited when it comes to customization.
Can I use more than one fundraising platform at a time?
Some nonprofits choose to leverage multiple fundraising tools simultaneously, which can effectively reach a broader audience. For example, they might use Instagram campaigns to reach a younger donor audience and Bloomerang’s peer-to-peer tools to create interactive campaigns.
If your organization chooses to use multiple platforms, just make sure that your branding and messaging are uniform across channels and that you don’t overload your fundraising team with too many campaigns at once.
How quickly can I receive funds from my fundraising campaign?
Payout timelines vary. Some platforms offer immediate fund transfers, while others may disburse funds with a slight delay or on a weekly basis. Other tools release funds when the campaign ends.
What security features should I look for in a fundraising platform?
Your fundraising tool should already come equipped with a variety of risk-management features to protect donor data and ensure secure transactions. These include:
- PCI-compliance
- Fraud monitoring
- Data encryption
We recommend using a fundraising tool that offers built-in payment processing capabilities (like Bloomerang) to avoid the hassle of integrating with third-party tools. Bloomerang offers mobile-friendly support for multiple payment types, including PayPal, Apple Pay, Venmo, debit, credit, ACH, in-person donations, and more.
Wrapping up
Ultimately, choosing the right fundraising or crowdfunding website for your nonprofit comes down to your unique needs. Determine which platform works for your budget and future aspirations, and ensure your choice is user-friendly for both your nonprofit’s team and supporters.
Want to dive into more resources for streamlining nonprofit fundraising? Start with these guides:
- 19 Incredibly Easy Online Fundraising Ideas and Expert Tips. Round out your fundraising strategy with these practical online fundraising ideas and tips.
- 20 Fundraising Platforms to Supercharge Donations in 2025. Explore more useful online fundraising solutions for nonprofits in this complete guide.
- Donor Database Buyer’s Guide: Tips for Nonprofit Success. Looking for the right donor database for your organization? This buyer’s guide will help simplify the process.
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