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12 Year-End Fundraising Checklists
In this guide you’ll learn how to:
- Inspire donors to give by appealing to their emotions.
- Plan and execute effective year-end fundraising goals.
- Questions to follow up with lapsed donors
- Devise innovative ways to re-engage lapsed donors with targeted outreach.
- Create a compelling donation landing page that delivers results.
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50% in last three months
50% of nonprofits receive a majority of their annual contributions from October to December.
Over 30% in December
Over 30% of donations are made during the month of December alone.
It's not too early to start developing a strategy for the end of 2025!
You need to be running on all cylinders so you don’t miss a thing! Give yourself ample time to plan all the elements of your year-end campaign. Writing, editing, getting approvals, printing, collating, and affixing personal notes all take time. If you don’t get control of the details through early planning, you’ll omit the details down the line. Be sure to get all your ducks in a row with these 12 fundraising checklists.
This guide also includes:
- Effective year-end fundraising goals
- Ways to enhance your website prior to asking
- Peer-to-Peer (P2P) fundraising tips
- Different ways to write an effective email appeal
- How to incorporate social media in your year-end campaign