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Nonprofit Earned Media Plan Template

Updated: 09/02/2025

Marketing/Communications Strategy/Planning

Updated: 09/02/2025

Marketing/Communications Strategy/Planning

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One of the easiest ways to get positive exposure and raise awareness about your nonprofit is to direct what journalists and news sites say about you and when they say it. A nonprofit earned media plan can help.

Use this nonprofit earned media plan template to map out an execution plan for your nonprofit’s press releases, and public relations strategy as a whole.

You can download the template for free here >>

Be sure to check out more free templates from Bloomerang.

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Kristen Hay

Kristen Hay is the Senior Marketing Manager at Bloomerang. From 2018 - 2020, she served as the Director of Communications for the Public Relations Society of America's local Hoosier chapter. Prior to that, she served on several committees and in committee chair roles.