3 expert email strategies to make your donors happy

Session overview:
Year-end fundraising is a balancing act: send too few emails and miss out on gifts, too many and risk donor fatigue. In this session, learn how to craft emails that truly connect, avoid staff burnout, and turn one-time givers into recurring supporters—so your organization enters 2026 stronger than ever.

Learning objectives:

• Send consistent year-end emails that engage and inspire giving
• Automate messages to save time and energy and avoid over-asking
• Jumpstart your 2026 recurring giving program with year-end donors