April 27 - 29

AFP ICON 2025

General sessions with the experts

April 27th | April 28th

Booth sessions with the experts

April 27th | April 28th | April 29th

Happy hour awaits

Join us Sunday, April 27th at The Collective to toast to new connections.

Come say hi!

Swing by for some exclusive goodies. Your visit isn’t complete without them.

seattle space needle

RSVP below, we're excited to connect!

General Education Sessions

Join us for in-depth sessions to learn strategies, tips, and more to inform your fundraising efforts.

Back to the Future in your Next Fundraising Plan:
Techniques for Near-Term & Long-Term Fundraising Growth

Sunday, April 27 | 4:00pm – 5:15pm | Room 420 – 422

Hop in our fundraising DeLorean! “Roads? Where we’re going, we won’t need roads!” Join us to future-proof your 2025 plan.

We’ll navigate data, strategy, and AI, ensuring your fundraising hits 88 mph towards sustainable success. No flux capacitor required, just your brilliant mind!

Speakers

Ann Fellman

Chief Marketing Officer – Bloomerang

As the Chief Marketing Officer at Bloomerang, Ann is responsible for the company’s overall thought leadership, brand, marketing and community outreach programs that work to strengthen relationships with customers and the broader nonprofit community. Ann brings with her more than 24 years of experience in business-to-business (B2B) marketing in the technology industry, including time spent working at a nonprofit organization. Prior to Bloomerang, Ann spent two years as an independent marketing consultant for high-growth, B2B Software as a service (SaaS) businesses and was named one of the “Top Women Leaders in SaaS of 2018.

Hannah Berger, CFRE

President – The Philanthropy Coach, LLC

With 20+ years of experience in the philanthropic sector, Hannah provides coaching and consulting that is steeped in lived experience as a professional fundraiser, non-profit executive, campaign consultant and board member. To learn more: ThePhilanthropyCoach.com

T. Clay Buck, CFRE

Founder and Principal – Next River Fundraising Strategies

T. Clay Buck, CFRE is the founder and principal of TCB Fundraising, a fundraising and communications consultancy focusing on strategic individual giving programs that strengthen results and deepen engagement. A thirty-year fundraising veteran, Clay has worked in leadership roles at nonprofits across the country. He has held the CFRE designation for 10 years, is a certified coach, and completed the certificate in Philanthropic Psychology. He is the co-creator of The Fundraiser’s Planner and teaches strategic planning and fundraising at UNLV.

Alice Ferris, ACFRE, CFRE, MBA

Partner – GoalBusters Consulting

Alice Ferris, GoalBusters founder, began her career at age 16, blowing bubbles at PBS Wisconsin during a fundraiser for the Lawrence Welk Show. Alice thrives in finding creative solutions for the fundraising challenges of small organizations and teaching and training about practical and realistic tactics. Alice was the 90th professional to receive the Advanced Certified Fundraising Executive (ACFRE) credential, is a three-time honoree as AFP Northern Arizona’s Outstanding Fundraising Professional, and was the 21st recipient of the AFP Founders’ Medallion, recognizing exemplary service to the sector. Alice is known for her on-air work for public television, both nationally and locally, and currently serves on the advisory boards for the Bolz Center for Arts Administration at the Wisconsin School of Business and the Communication Arts Program at the University of Wisconsin.

Unlock your fundraising potential at AFP ICON

Mission Retainable:
Donor Engagement and Loyalty Strategies to Ignite a Connection and Raise More

Monday, April 28 | 8:00am – 9:15am | Room 343 – 344

Boost donor loyalty! Learn actionable strategies from fundraising experts Meena Das, Barbara O’Reilly, and Chad Barger. Discover research-backed techniques to increase retention and recurring gifts. Transform your fundraising results at AFP ICON 2025!

Speakers

Meena Das

CEO – NamasteData

Meena Das (she/her) is the CEO, consultant, and facilitator of two practices – Namaste Data and Data Is For Everyone. Namaste Data focuses on advancing data equity for nonprofits and social impact agencies, while Data Is For Everyone provides tools and resources to help people learn how to navigate the world of data. Meena is a specialist in designing and teaching equitable research tools and analyzing engagement. She supports nonprofits in three critical areas: data collection assessments, community surveys, and staff workshops on topics like improving data equity and human-centric algorithms. You can learn more about her work through her two newsletters, ‘Dear Human’ and ‘Data Uncollected’, or directly connect with her on LinkedIn: https://www.linkedin.com/in/meenadas.

Ann Fellman

Chief Marketing Officer – Bloomerang

As the Chief Marketing Officer at Bloomerang, Ann is responsible for the company’s overall thought leadership, brand, marketing and community outreach programs that work to strengthen relationships with customers and the broader nonprofit community. Ann brings with her more than 24 years of experience in business-to-business (B2B) marketing in the technology industry, including time spent working at a nonprofit organization. Prior to Bloomerang, Ann spent two years as an independent marketing consultant for high-growth, B2B Software as a service (SaaS) businesses and was named one of the “Top Women Leaders in SaaS of 2018.

Barbara O’Reilly, CFRE

Founder and Principal – Windmill Hill Consulting

Barbara O’Reilly, CFRE is an AFP Master Trainer and a frequent and sought-after presenter and speaker at national and international conferences and webinars. Her consulting firm, Windmill Hill Consulting, helps nonprofit organizations peel back the layers and develop a fundraising strategy that focuses on the resources, skills and tactics they need to raise more money and keep more donors.

Chad Barger, ACFRE, ACNP

Fundraising Strategist, Speaker & Coach, Owner – Productive Fundraising

Chad Barger [BAR-jur] helps nonprofit professionals across the US and Canada fundraise more efficiently and effectively. He is a top-rated speaker, master trainer, and coach. Chad owns the firm Productive Fundraising which specializes in teaching the latest research-based fundraising tactics and making them approachable for small, community-based nonprofit organizations.

Unlock your fundraising potential at AFP ICON

Booth sessions with the experts

Join us for short sessions to learn strategies, tips, and more to inform your fundraising efforts.

Sunday, April 27

Ask the Bloomerang Expert: All About Bloomerang Volunteer

Speaker: Bloomerang

11:00 a.m. – 11:30 a.m.

Ask the Expert: All Things Fundraising

Speaker: Char Barger

11:30 a.m. – 12:00 p.m.

Ask the Bloomerang Expert: All About Bloomerang Donor Management

Speaker: Bloomerang

12:00 p.m. – 12:30 p.m.

Ask the Expert: All Things Major Gifts

Speaker: Barbara O’Reilly

12:30 p.m. – 1:00 p.m.

Ask the Expert: All About Modern Capital Campaigns

Speaker: Gail Perry

3:00 p.m. – 3:30 p.m.

Ask the Bloomerang Expert: All About Bloomerang Donor Management

Speaker: Bloomerang

3:30 p.m. – 4:00 p.m

Monday, April 28

Ask the Bloomerang Expert: All About Bloomerang Voluntee

Speaker: Bloomerang

9:00 a.m. – 9:30 a.m.

Ask the Expert: All About Planning During Uncertain Times

Speaker: Alice Ferris

9:30 a.m. – 10:00 a.m.

Ask the Bloomerang Expert: All About Bloomerang Donor Management

Speaker: Bloomerang

10:00 a.m. – 10:30 a.m.

Ask the Bloomerang Expert: All About Qgiv by Bloomerang

Speaker: Bloomerang

11:00 a.m. – 11:30 a.m.

Ask the Expert: All About Donor Surveys

Speaker: Meena Das

11:30 p.m. – 12:00 p.m.

Ask the Bloomerang Expert: All About Bloomerang Donor Management

Speaker: Bloomerang

12:00 p.m. – 12:30 p.m.

Ask the Expert: All Things Data

Speaker: T. Clay Buck

12:30 p.m. – 1:00 p.m.

Ask the Bloomerang Expert: All About Bloomerang Volunteer

Speaker: Bloomerang

1:00 p.m. – 1:30 p.m.

Tuesday, April 29

Ask the Bloomerang Expert: All About Bloomerang Donor Management

Speaker: Bloomerang

9:00 a.m. – 9:30 a.m.

Ask the Bloomerang Expert: All About Qgiv by Bloomerang

Speaker: Bloomerang

9:30 a.m. – 10:00 a.m.

Ask the Bloomerang Expert: All About Bloomerang Donor Management

Speaker: Bloomerang

10:00 a.m. – 10:30 a.m.

Elevate your strategy: connect with us at AFP ICON


The Collective Seattle photo

Join Bloomerang's happy hour: cheers together!

Join us on April 27th for happy hour at The Collective, 6-8 p.m. Enjoy drinks, appetizers, and great company in Seattle’s vibrant scene. Don’t miss this chance to unwind and network with peers!

RSVP Now